Enhancing the capabilities of the Customer Experience and Services team at Hayat Medisa Teb through participation in a specialized customer management program
In line with the development of human capital and the continuous improvement of customer communication quality, a Customer Affairs Specialist from Hayat Medisa Teb participated in an in-person specialized training course in Customer Management, organized by the Industrial Management Organization, with the objective of updating professional knowledge and skills.
The program was conducted in multiple in-person sessions, with the final session held on Sunday, November 3, 2025 (4 Aban), bringing together participants from various organizations and companies. Delivered through a practical and scientific framework, the course comprehensively addressed key topics including:
🔹 Principles and techniques of professional customer communication
🔹 Methods for customer behavior classification and analysis
🔹 Effective strategies for managing and resolving customer complaints
🔹 Approaches to creating positive customer experiences and enhancing loyalty
🔹 Application of modern tools in Customer Relationship Management (CRM)
Throughout the course, participants were introduced to the latest international approaches and standards in customer experience management and had the opportunity to strengthen their communication and analytical skills through hands-on workshops and case studies.
