On Thursday, 4 December 2025, a representative of Hayat Medisa Teb participated in the specialized conference “The Sales Game and the Power of Negotiation,” held in Tehran. The event was led by Dr. Sepehr Taraverdian, a prominent expert in sales and negotiation training. With extensive experience collaborating with international professionals and delivering over 300 training programs, Dr. Taraverdian is widely recognized as a leading figure in sales management and skill development in Iran.
The program covered a range of key topics, including effective negotiation principles, psychological approaches to customer decision-making, emotional intelligence in professional interactions, objection handling, winner mindset models, and strategies for increasing sales in complex economic conditions. Participants were also introduced to body language techniques, the art of influence, and the SALES model for successfully closing sales negotiations.
Hayat Medisa Teb’s Approach
Hayat Medisa Teb considers the development of professional skills and the strengthening of communication and negotiation capabilities among its team members to be a core component of organizational growth and service quality improvement. Participation in such programs aligns with the company’s strategic focus on human capital developmentand the enhancement of professional decision-making and interaction skills.
This engagement represents another step toward keeping the knowledge and specialized competencies of the Hayat Medisa Teb team up to date, in support of sustainable growth and professional excellence.





